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Product Display and Information Transparency Policy

Effective Date: April 25, 2025

This policy governs the mandatory standards for product information displayed on the ETK Mall platform. Its purpose is to ensure clarity, accuracy, and full transparency for all Buyers prior to any payment or purchase commitment.

1. Mandatory Display Standards (For Vendors)

A. Product Title and Description

  1. Accuracy: Titles must accurately reflect the product. Misleading keywords are prohibited.
  2. Completeness: Include dimensions, materials, and technical specifications.
  3. Condition: State if New, Used, or Refurbished with defect details.
  4. Language: All content must be in clear, professional English.

B. Product Imagery

  1. Clarity: High-resolution, clear, and well-lit images required.
  2. Minimum: At least 3 images from different angles.
  3. Authenticity: Must represent actual item. No counterfeit photos.
  4. No Overlays: No watermarks or promotional text.

C. Pricing and Inventory

  1. Final Price: Display price must include all taxes. No hidden fees.
  2. Availability: Maintain accurate inventory. Do not list unavailable items.

2. Mandatory Policy Display (Before Payment)

A. General Policies

  • Terms of Service link
  • Privacy Policy link

B. Transaction-Specific Information

  • Complete cost breakdown (Item + Shipping + Taxes = Total)
  • Delivery estimates (e.g., 3-5 Business Days)
  • Logistics partner identification

C. Return & Warranty Transparency

  1. Return Window: 48 hours from delivery for eligible items
  2. Return Conditions: Must be unused, in original packaging
  3. Vendor Warranty: Any additional warranty offered

3. Policy Enforcement

A. Listing Quality Review

ETK Mall's Content Team may review, suspend, or remove any listing that violates these standards.

B. Consequences of Non-Compliance

  • Misleading listings automatically ruled in Buyer's favor during disputes
  • Seller rating reduction and listing limitations
  • Account suspension or termination for persistent violations